Laura’s plan was pretty modest. Keep the corporate job for a few more months, maybe quit around May, and hopefully be making 10K a month by the end of the program.
In her first week she tripled her monthly salary. Well over five figures. She flew home from Bali, handed in her notice, and didn’t even serve it. Twelve weeks in she’s closing out 70K, which is well over what she made in a whole year at her old job.
She sat down with my team and walked through it. I wanted to write this one up because I think a lot of people in corporate jobs are watching stuff like this and quietly wondering if they could do it.
She had nothing going in
I mean nothing. Laura was working full time at a hedge fund in London, doing 10, 11 hour days. She loved training and had coached a few people here and there, but she had no business. She’d never gotten a client on her own, never sold anything high ticket, never been on a sales call with anyone.
Her words were that she was completely walking in the dark, hoping I was worth my salt. Which, fair enough lol.
She’d been following me on Instagram for a while, saw the testimonials, and when she finally jumped on the call to join she was sitting in Bali having what she called a come to Jesus moment. She felt like she was in the wrong period of her life. She said it made logical sense to go with someone who had that much social proof.
I like that she thinks that way. She came from finance. She wanted to see proof first.
She thought she’d get some scripts and be left alone
This was her expectation going in, that we’d hand her a few scripts and walk away and let her get on with it.
What she got instead was everything broken down step by step, from priming her Facebook all the way to messaging someone and turning them into a paid client. Daily calls. How to message people on Messenger, how to talk to people on the phone, how to do ads, how to do organic messaging.
She said at the start it was, oh my gosh, this is so much information. But it was laid out logically enough that you just follow the steps. And for someone with a corporate brain who needs everything explained in a way that makes sense, that mattered a lot to her.
There’s no big secret
Laura said something I agree with completely. People overthink this stuff. They see someone go from zero to six figures and they assume there must be some massive secret behind it.
There isn’t. She said she basically got handed an ABC, step by step, and was told do this. So she did. She messaged people, got them on calls, followed the scripts, used the tips from the calls, and it worked.
That’s honestly most of it. The people who win are usually the ones who do the basic stuff over and over without trying to get clever. It’s like the gym. Everyone wants the secret program. The people who get big just show up and do the boring sets.
Tripling her salary in week one
Okay so let’s talk about the numbers, because they’re kind of nuts.
She was hoping for 10K a month by the end of the program. In the first week she made well over five figures, which she said was triple what she normally made in a month. Then she went back to the UK and quit on the spot.
Twelve weeks in she’s at 70K. She’s doing 10K weeks now, when the original goal was 10K months. Quick math, that’s roughly four times faster than she planned, give or take. And she’s aiming to be at six figures in about three more weeks.
She said 70K is well over her whole yearly salary from her corporate life. She thought she’d be happy if she hit that by the end of the year. She did it in 12 weeks, and now she has to sit down and rethink all her goals.
That’s a good problem to have.
Why she’s sticking around
She’s moving up to the next level with us, and her reason was blunt. She knows she can’t do it by herself. She said there’s no way in hell she’d be anywhere near where she is without the support.
The way she put it, a business has a lot of different wheels turning, and she likes that any question she has gets answered right there and then. She mentioned the coaches, Ross, me, all of it.
But the part she talked about most was the community. She logs on every morning and sees everybody else winning, or struggling with the same stuff she is. She said otherwise it’s just her sitting in Ireland by herself, working toward something she’s not even sure she’s going to hit. Having people around makes every day better.
I think people underrate this. You become who you’re around. If everyone around you thinks 10K a month is crazy, it’s going to feel crazy. If you log on and see people doing it every day, it starts to feel normal.
What she’d tell someone stuck in corporate
Do it. That was her first answer.
She admitted it was scary, especially coming from corporate, because it’s a whole different life you never pictured yourself having. But she’d never run a business, never even thought about running one, and she did all of this in 12 weeks.
Her point was, if you’re even thinking about it, give yourself the chance. If you get anywhere near your goals in 12 weeks, it’s worth it.
My take
Laura didn’t have some unfair advantage. No audience, no clients, no sales experience. What she had was a logical brain that wanted clear steps, and the willingness to follow them without overthinking. Then she made a decision and quit a job most people would never walk away from.
And if you’re not ready to make a jump like that, that’s okay too. But if you’re sitting in a 10 hour a day job wondering, she’s a pretty good example of what’s possible when you just follow the steps.
That’s it.
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