The blog
Sales, offers, ads, digital products and AI. Every post comes from a video where I break it down in full.
I gave Claude AI two prompts and it built a full Ivy League admissions program. Why the offer works, what I would cut, and the math behind selling it at $25k.
Jamal Muse has sold three ecom brands. What makes a business sellable, why clean numbers matter, how he runs $300k a month in ads, and what happens after the exit.
The exact plan I would follow to hit $1M a month in recurring revenue in 2026: a better offer, fewer and bigger clients, a lean team, and ruthless focus on churn.
How I would pick, build and sell a digital product, plus the DM and ad math that gets you to 10 grand a month.
Russ Ruffino of Clients on Demand explains how AI grades every sales call his team takes, why honest expectations beat big promises, and what makes an offer sell.
The offer stack, back end math, ad funnels and team behind over $1M a month in recurring revenue, plus the order I would rebuild it in.
Tom Vorselen, founder of The Study Coach, breaks down active recall, spaced repetition, the SQ3R method and why AI can make you a worse learner if you use it wrong.
The step by step process I would use to build and scale one digital product with Claude AI, from finding your skill to modeling the math and fixing bottlenecks.
Bryan Ostermiller spent over a decade in high ticket sales before burnout forced a reset. Here is his vision first process for growth without burning out.
The six levels of using Claude, my framework for building a digital product with AI, the funnel math, and why selling outcomes beats selling information.
Ryan Lee built a landscape lighting company from door knocking to a sale. Here are his growth moves, his biggest mistakes, and why playing safe keeps you stuck.
Introduction Most people think a digital product means recording a course, uploading some PDFs, and hoping strangers buy it. That’s one
18 questions. 5 minutes. No sales call.
The figures and testimonials on this page are individual results and are not typical. They are people's own experiences and are not a guarantee, promise or claim of what you will earn. Results depend on many factors including your business, your market, your experience and your effort. All business involves risk.